Services
Digital Marketing
Our seasoned digital marketing strategists collaborate with you to craft tailored on-page and technical seo solutions, and establish a digital strategy that effectively attains your project or business objectives.
Our service includes
Search Engine Optimization (SEO)
Optimizing websites and content to rank higher in search engine results pages, increasing organic visibility and web traffic.
Pay-Per-Click Advertising (PPC)
Creating and managing paid advertising campaigns on platforms like Google Ads, Bing Ads, or social media networks to drive targeted traffic and generate leads or sales.
Social Media Marketing
Managing and promoting brands on social media platforms to build brand awareness, engage with the audience, and drive website traffic.
Security Updates
Regularly applying security patches and updates to protect the website or app from vulnerabilities and potential cyber threats. This includes ensuring the website's plugins, themes, and core software are kept current.
Technical Troubleshooting
Providing technical support to address issues related to website functionality, performance, and user experience. This may involve fixing broken links, resolving loading errors, and ensuring proper functionality of forms and interactive elements.
Website Backups
Implementing automated backup solutions to safeguard the website's data, content, and configuration in case of data loss, technical issues, or cyberattacks.
Content Management
Assisting with content updates, including adding new pages, blog posts, images, and other media to keep the website's information fresh and relevant.
Content Marketing
Developing and distributing valuable content, such as blog posts, articles, videos, and infographics, to attract and engage target audiences.
Analytics and Reporting
Monitoring and analyzing digital marketing campaigns to provide data-driven insights and make strategic improvements.
Email Marketing
Creating and sending targeted email sequence campaigns to nurture leads, retain customers, and drive sales.
Marketing Automation
Implementing marketing automation software to streamline marketing workflows and nurture leads efficiently.
Conversion Rate Optimization (CRO)
Analyzing user behavior and optimizing web pages and conversion funnels to increase the rate at which visitors take desired actions (e.g., making a purchase or filling out a contact form).
Local SEO and Marketing
Focusing on local search and marketing efforts to help businesses appear in local search results and attract customers in their geographical area.
Our approach
Our digital marketing strategists work with you to set a strategy tied to your actual business objectives, then execute it across search, paid, content and email. Everything is measured: campaigns are tracked, reported and adjusted based on what the data says, so budget flows to the channels that are actually producing results.
What we solve
- Websites that rank poorly and stay invisible to the customers searching for you
- Paid campaigns that spend budget without producing leads or sales
- Traffic that arrives but does not convert into enquiries or purchases
- Marketing activity with no clear reporting on what is and is not working
What’s included
- Search engine optimisation, on-page and technical
- Pay-per-click campaign setup and management on Google Ads and social platforms
- Content marketing and social media management
- Email marketing and marketing automation
- Conversion rate optimisation on pages and funnels
- Local SEO for businesses serving a defined area
- Analytics setup, monitoring and plain-English reporting
- 2018
- building since
- 70+
- designers, engineers and product people
- 5
- regionsAustralia, Europe, the Philippines, the Middle East and the USA
- 6,500+
- commits across six repositoriesthe three SES aviation platforms we build and still run
Common questions
How long before we see results from SEO?
Meaningful movement usually takes months, not weeks — and on a new site or new pages, longer again. Anyone promising quick rankings for competitive commercial terms is either buying them or misrepresenting what they will do. We would rather set the expectation honestly than be popular in month one.
Should we do SEO or paid ads?
Usually both, for different jobs. Paid buys immediate, measurable traffic and stops the day you stop paying. SEO compounds and costs more up front in patience. If you need leads this quarter, start with paid; if you want a channel that keeps working, invest in both and expect different timelines.
How do you report on performance?
Against outcomes that matter to the business — enquiries, qualified leads, revenue — not just sessions and impressions. Traffic that does not convert is a vanity metric, and a report that only contains good news is not a report.
Can you work with our existing site, or does it need rebuilding?
Usually the existing site. Technical fixes, content and structure deliver most of the gain on most sites. Where the build genuinely limits results — unfixable performance, a structure search engines cannot read — we will say so, but a rebuild should be a conclusion rather than an opening position.
Engagement models
How we work
Four straightforward ways to engage us. Pick the one that fits, or mix them as your needs change.
Staff Augmentation
Add experienced Shakewell developers, designers or specialists directly to your own team. Engagements typically run three to twelve months, but can be as short or long as you need — you get the skills without the commitment and cost of hiring full-time.
About staff augmentationFixed-Scope Projects
Have a defined outcome in mind? We scope it, price it and deliver it as a project — a clear timeline, agreed milestones and a single point of accountability from kickoff to handover.
Embedded Delivery Teams
For larger or longer-running work, a cross-functional Shakewell team — development, design and delivery management — plugs in as your delivery arm, working to your priorities and your reporting cadence.
Support & Maintenance
Already live? We keep websites, stores and apps secure, updated and performing through ongoing retainers — business-hours support as standard, with 24/7 coverage available for critical issues.
About support & maintenanceTrusted by
“Hannah and the team have been instrumental in building a strong inbound lead model, nurturing potential clients with timely email communications, and supporting our sales team. This helped us secure over 300 new members—all before opening our doors!
Each social media post has been impactful, and the ads capture the brand’s tone perfectly. I highly recommend Shakewell for high-performance digital marketing focused on brand positioning and strategic growth.”
Briony Fischer
Club Manager, B3 by Social Remedy
“We partnered with Shakewell in 2024 to help improve and maintain our website technology. The team are friendly, diligent and routinely demonstrate a breadth of technical understanding that is hard to find. Their support has put us in a much stronger position to scale and enhance our web presence.”
Aidan Arentz
Digital Product Owner of Merivale
Start a conversation
Start a conversation
Tell us what you want to build, fix or scale — we’ll come back with a clear way forward.