WordPress Development

A professionally designed small-business WordPress site typically starts in the mid four figures, while a custom-designed marketing site with a bespoke design system and CRM integrations usually sits in the tens of thousands. It depends far more on integrations, content and certainty of scope than on page count, so we would rather scope it than quote a number blind. Our guide to what a website costs in Australia sets out the typical market ranges, and how we engage explains the models.

Our head office is in Sydney and we work with clients across Australia — Melbourne, Brisbane, Perth, Adelaide and regional NSW included. Delivery has been remote-first for years, so a project runs the same way whether you are ten minutes away or in another state: scheduled calls, a shared board you can see at any time, and one named point of contact. We are happy to meet in person in Sydney.

Yes — rescues and takeovers are a large part of what we do, and they do not require a rebuild. We start with an audit of the theme, plugins, hosting and security posture, then give you a written view of what is worth keeping, what is creating risk, and what it would take to stabilise it. Plenty of sites need a focused fortnight of work rather than a new build.

Yes, where it earns its place. Headless WordPress — the CMS as an editing back end with a Next.js front end — gives you speed and front-end freedom, at the cost of a more complex build and losing the live preview editors expect. It suits content-heavy sites with demanding performance requirements. For a standard marketing site, a well-built traditional theme is usually the better value.

Yes, when it is built and maintained with discipline. Nearly every WordPress compromise traces back to an abandoned plugin, an unpatched core version or weak hosting — not to WordPress itself. We keep the plugin count deliberately low, patch on a schedule, and put a managed host and a real backup policy behind it. A site nobody maintains is the risk, whatever the platform.

Because the editing experience is genuinely good and everyone already knows it, which matters more than it sounds: a site your marketing team can update without raising a ticket gets updated. Beyond that — a mature ecosystem so less is built from scratch, no licence cost, hosting and skills that are easy to find, and no vendor who can change the rules on you. The trade-off is that discipline has to come from the build, because the platform will happily let you install forty plugins.

CRMs and marketing automation, forms and lead routing, analytics, booking and ticketing, payments, and internal systems over an API. Real examples from our own builds: styled Zoho forms and embedded live chat for GPSL, and WooCommerce with event ticketing, Gravity Forms, Google Analytics and Microsoft Clarity for Doltone House. Where no sensible plugin exists we build the integration rather than bending the site around a bad one.

If the hard part of your project is content — pages, campaigns, publishing — WordPress is usually right. If the hard part is behaviour — accounts, workflows, permissions, data — you want a framework such as Laravel underneath. We wrote the full decision framework in Laravel vs WordPress for business platforms.